Russ Florence

Russ Florence is partner, president and CEO of Schnake Turnbo Frank, a firm specializing in leadership development and public relations. He works from its Oklahoma City office.

Russ brings a broad range of experience to the firm. With more than three decades in journalism, corporate leadership and consulting, he delivers a multi-faceted, balanced perspective to his clients. His expertise includes leadership development, strategic planning, executive coaching, reputation management, inclusion and diversity, crisis communications, media relations and integrated communications.

He created and developed the firm’s Leadership & Reputation Academy, which has been delivered to more than 600 leaders in Oklahoma City, Tulsa and Dallas. He also started the Inclusion & Diversity Consortium, which has reached more than 1,500 people since 2017.

Russ joined Schnake Turnbo Frank 2001. He became a partner in 2007 and was named CEO in 2021. He works collaboratively with his partners in leading the company’s strategic growth and external affairs.

Before joining the firm, Russ managed corporate communications for the BOK Financial Corporation. He relies on every facet of his past experience — journalism, nonprofit, corporate and entrepreneurism — in his work today.